Web Design & Development Services

At Sacramento Pro Web Design we know websites that have an attractive visual appeal and user friendly functional structure produce a much higher conversion to sales. But aside from the look of the website, studies have shown a much higher conversion rate if certain elements are included and placed in very specific places on your website. If you are running an e-commerce site, you could be losing as much as 1/3 of your customers due to these missing or misplaced elements throughout your site.

Upon initial contact we will evaluate your site needs carefully, discuss our findings with you, and then provide an estimated price based upon the content you have provided and the anticipated number of hours that the design project will take to complete.

Information Architecture and Strategic Planning

As an important step in your site development we will structure the navigation, organizational layout, and content of your site to maximize ease of use. To ensure that your visitors will be able to access information quickly, easily and without confusion we address usability issues (ADA compliance), target market, interface protocols, user psychology and restructure offline information for the online medium.

Web Site Design

For new websites, planning and preparation before the website even begins is key. Your website must be constructed with great care to present your product or service with clarity as well as present itself to the search engines properly. If you have a large product line, your shopping cart must scale with your product base to provide a long-term solution. If your website is organized and presented properly, customers will have a good shopping experience and return again and again for your products.

Existing websites can be made much more effective in both presenting the products or services clearly, and providing better conversions with minor changes. Increasing the effectiveness of a website by as much as 30% is possible with the correct concepts and principles of converting website users into customers. There are many behavioral and sociological studies that we use for proper page layout and design. These studies show that people behave and act in ways that may surprise you. By knowing this information, and applying it properly, you can reap huge rewards.

E-Commerce Storefronts

There are many types of e-commerce back-end solutions designed for different needs. Starting with the correct e-commerce storefront is extremely important for the life of your company. It is quite costly and time consuming to have to re-build another website because the existing one does not fit your needs. This can all be avoided with our expertise in choosing the right product the first time. Our programmers specialize in HTML, PHP, ASP, MySQL, AJAX, SQL, Java, J++, JSP, XML, XLT, Javascript, and many other technologies that power dynamic and highly functional websites.

Content and Copy Writing

Not only do users demand interesting and unique content, but the search engines do too. Their number one priority is to present to the users the best content found on the web for the key words or key phrases that they are searching. Sacramento Pro Web Design's highly educated writers write unique content that not only captures your audience's attention, but the search engine's attention as well. This is a very important process for all websites to have.

Programming

Through an exacting process we are able to incorporate rich images and dynamic pages without sacrificing short download time. For sites that require interactive dynamic content, the ability to easily add new and change existing content, and want an easy way to allow visitors to contribute to the flow of ideas we offer scalable CMS (content management system) designs.